Nader Baghdadi, the Senior Regional Director for the Middle East – Sales & Strategic Partnerships for ColorTokens, says that his company will augment its capability by helping organizations tackle top security priorities for businesses

Are you participating in GISEC 2022?
Yes, we are very excited to be a part of the largest security forum in the Middle East. ColorTokens will be at the event with Citrus and other partners to help address the pressing needs of security for organizations in the Middle East.

What is your theme of participation at the event?
We are leading the conversation with what we do best. Micro-segmentation-led Zero Trust security. As a leader in deploying Zero Trust security at critical points, ColorTokens offers an easy-to-deploy, cloud-delivered platform that goes far beyond the perimeter.

Our solutions simplify, accelerate and automate the micro-segmentation and Zero Trust journey, to secure businesses, from endpoint to cloud. Furthermore, we take immense pride to state that we are the only company that delivers Zero Trust segmentation across the spectrum i.e., data center, cloud, containers, users, and devices

What is the general agenda / planned list of activities at the event?
We recently entered the Middle East region with aspirational goals that we are confident we’ll reach. Our priority is to align with organizations and display who we are and how we can help them with their security challenges. We are bringing the best of our organization to booth #D35 with Citrus Consulting Services. We have exciting product demonstrations and product information and goodies to welcome conversations at the booth.

Citrus is a technology consultancy firm that helps private, public, and governmental organizations across the Middle East and Africa take the next step in their digital transformation journey. They complement their tailored, integrated expertise with a vibrant ecosystem of digital innovators to deliver better, faster, and more enduring outcomes.

ColorTokens will augment its capability by helping organizations tackle top security priorities for businesses. Our solutions reduce the complexity of defining and enforcing security controls in an increasingly complex digital world. Our award-winning Xtended ZeroTrust™ Platform integrates seamlessly with existing security tools in organizations to protect their network against ransomware attacks, unauthorized lateral movement, and zero-day attacks. Context-aware, self-learning algorithms empower them to detect, contain, and eliminate threats across data centers and hybrid or multi-cloud environments.

What according to you are the challenges faced by CISOs and Cybersecurity experts today?
Digital transformation has led to applications, services, and data distributed across data centres and the cloud. Traditional security approaches like VPNs no longer work as they cannot enforce granular, identity-based access, thereby exposing large attack surfaces to malicious actors.

We live in an ‘API Economy’. The world is getting increasingly interconnected with each other. You may never know whether something connecting and seeking data from the application is genuine or not. With the advent of 5G and IoT devices, the threat landscape will grow hundreds of folds. Gone are the days when securing the enterprise from the rest of the world by deploying firewalls and intrusion detection systems would suffice. The security perimeter is no longer tied around a data center.

To add to this, we have existing data security gaps, localization, compliance, and working with legacy systems. Most organizations are not sure how to build a security model around the existing complex infrastructure while planning for the hyperconnected future. And this becomes a key challenge for CISOs to address. How can they simplify and accelerate their security while scaling for the future?

Will you be running any offline/online engagements alongside the event?
We will be following up on the conversations in a round table setting after the event to meet with industry practitioners looking to move their security plans forward. We will also provide interested prospects with the information that helps them make their decisions better through digital channels.