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ColorTokens Announces Partnership with FVC

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ColorTokens has announced that it has partnered with FVC, a market-leading provider of tangible solutions across essential areas of enterprise computing: unified communications, unified collaboration, audio-visual, infrastructure, and information security in the Middle East. The partnership between FVC and ColorTokens offers comprehensive Zero Trust cybersecurity solutions, leveraging ColorTokens’ Xtended ZeroTrust Platform, which includes Xshield for Workload Visibility and MicrosegmentationXprotect for Endpoint and Host Protection, and Xassure for Zero Trust as a Service. The partnership helps security teams proactively protect endpoints, and contain and respond to zero-day attacks while seamlessly integrating with existing security tools.

And will also help organizations in the region achieve the strongest security for their data and be compliant with the national laws on data residency. Through its award-winning solutions, ColorTokens simplifies, accelerates, and automates security operations to defend against attacks on data centers, hybrid models, cloud-based applications, dynamic applications, endpoints, individual users, devices, and more. The ColorTokens Xtended ZeroTrust Platform provides real-time visualization and segmentation across the entire IT infrastructure, ensuring business resiliency to cyber threats across hybrid networks and edge while enabling operational flexibility.

“Enterprises are adopting multi-cloud strategies, with an increased focus on dynamic microservices driven by the rapid digitalization to build modern businesses. Zero Trust is a significant departure from a traditional security mindset that can prevent sophisticated attacks that don’t stop at the point of breach, they move laterally across networks to reach targeted data and assets,” said Nader Baghdadi, Senior Regional Director, ColorTokens. “We are thrilled to be joining forces with FVC, their extensive technology capabilities and market expertise combined with our cutting-edge solutions can enable us to successfully empower organizations in their Zero Trust journeys.”

“ColorTokens has a fantastic Zero Trust Platform. The industry’s only integrated Micro-segmentation and ZTNA platform enable today’s modern enterprises with instant workload visibility and automated and dynamic policy enforcement. It is an excellent security solution that divides a network into isolated segments so businesses can visualize, monitor, and control traffic. We take pride in its addition to our product portfolio,” said Prakash Krishnamurthy, Chief Sales Officer, FVC

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CPX Holding and Spire Solutions to Collaborate in Improving Organisations’ Cyber Maturity

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CPX Holding, a UAE-based leading provider of digital-first cybersecurity solutions and services, and Spire Solutions, a leading cybersecurity solution provider and value-added distributor in the Middle East and Africa, have signed a memorandum of understanding to collaborate in assisting organizations along their digital transformation journeys. The memorandum was signed at an event in Abu Dhabi attended by Khaled Al Melhi, CEO of CPX; Sanjeev Walia, Founder and President of Spire Solutions; and other senior members of both companies.

The memorandum comes at a time when cyber-attacks in the region are both increasing in frequency and becoming more costly for organizations. In parallel, 45% of organizations recently surveyed by IDC in the Middle East, Turkey, and Africa region said they are now embedding security into the planning, initiation, and assessment phases of all new business initiatives.

In this environment, CPX and Spire Solutions will review the next wave of technologies that can accelerate organizations’ digital transformation journeys. This will include pioneering new strategies that governments and enterprises can use to protect their business-critical assets while contributing to best practices across the region. Such efforts will ultimately help organizations unlock business value and drive growth with peace of mind.

Khaled Al Melhi, CEO of CPX, said, “As governments and businesses race to maintain their competitive advantage by adopting new technologies, they are also being exposed to more sophisticated cyber threats. Together with our strategic partners, we must look to augmenting security policies with always-on protection to instill trust for our clients but also for the wider cybersecurity ecosystem.”

Sanjeev Walia, Founder and President of Spire Solutions noted, “The UAE’s National Cybersecurity Strategy (NCSS) envisions the creation of a safe and resilient cyber infrastructure that enables citizens to fulfill their aspirations and empowers businesses to thrive. We are honored to partner with CPX, a leading enabler of achieving this national vision, by offering our resources in the field of cybersecurity strategies and frameworks, introducing solutions from leading technology partners, and helping build capacity.”

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Kaspersky Upgrades its Partner Program for MSPs

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Kaspersky United partner program now offers a revised rebate system, extended training courses, and more rewards for managed service providers (MSPs). The rebates become more transparent and predictable and cover more Kaspersky products and services. Training updates include new courses for MSPs, sales and technical specialists, and 10 new authorized training centers across the globe.

MSPs now also receive higher rebates and simpler status progression from registered to platinum. The innovations come in alignment with Kaspersky’s channel strategy for enhanced partner education and support, a strong focus on enterprise products and on MSPs.

The pandemic and post-pandemic period stimulated channel sales growth and increased customer demands for cloud, security, and managed services. A global MSP survey confirmed that four out of five (81%) service providers reported an increase in their client base since 2019. With new tasks and increasing competitiveness in the market, vendor support can become that crucial element that partners need for their business.

In this context, Kaspersky continues to deliver important improvements to its partner program. Within the current update, monetary benefits are more aligned with the reseller’s own goals. Monetary rewards become available for more products, services, and premium support included in the Kaspersky price list. This allows IT providers to earn more through selling a wide range of offerings. Partners can also earn rebates starting from Silver status and receive a progressive rate while moving to the next Gold and Platinum levels.

The rate also depends on which solution the sold product belongs to the initial reward is for Kaspersky Security Foundations, it increases for Kaspersky Optimum Security and reaches the maximum at Kaspersky Expert Security solution. The program also allows for a single sales target. A partner can be more flexible in its priorities and sell any mix of products – they all are accounted for in one target.

Updates in education help IT providers become savvier in the Kaspersky portfolio and its new products, deploy and provide high-profile customer support. They include the revamped onboarding program for MSPs that simplifies status acquisition, as well as new profound product courses including Kaspersky Managed Detection and Response, and Kaspersky Secure Remote Workspace.

For pre-sales and tech support experts, Kaspersky Industrial CyberSecurity and Kaspersky EDR Optimum technical courses with hands-on labs are now available within authorized training centers. The number of such centers for specialized technical education also increases globally, with two new already opened in the Middle East and Africa and a few more to be opened in APAC, Europe, Latin America, and Africa by the end of 2022.

Kaspersky United also empowers managed service providers with an increase in rebate rates for products included in the MSP program. These are such offerings as, for example, Kaspersky Endpoint Security Cloud, Kaspersky Endpoint Detection and Response, Kaspersky Managed Detection and Response service, Kaspersky Industrial CyberSecurity, and many more.

To help MSPs advance through from registered to silver, gold, and platinum status faster and get more privileges with each level, Kaspersky introduced 5x multiplier for MSP subscription sales. It means that a partner’s sales of subscriptions multiply five times allowing them to reach the target for the next status.

“With this update, we were keen to make the scheme of monetary benefits as simple as possible: a partner sells something according to their priorities – we count it. Rewards should encourage existing partners to expand their sales focus and look more towards the enterprise market, including products from the Optimum and Expert Security portfolios. The benefits are also very attractive to new partners, as well as to MSPs in alignment with our strategic channel development priorities. We continue investing heavily in our channel and rely on our partners for Kaspersky’s business development,” comments Ivan Tolok, Head of Channel at Kaspersky.

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Phosphorus and CyberKnight to Expand xIoT Security to MEA

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Phosphorus has announced a new distributor partnership for the Middle East and Africa (MEA) with CyberKnight. The teaming up with a leading cybersecurity value-added distributor for the region is in preparation for the official opening of the Phosphorus MEA office in Dubai on January 1, 2023.

The new partnership will see the two companies jointly delivering a new generation of xIoT security solutions for the MEA market. With the CyberKnight partnership, Phosphorus will significantly expand its global presence in the MEA region, providing a critical xIoT security technology to these fast-growing markets. Phosphorus’s Enterprise xIoT Security Platform is the world’s first and only security technology capable of delivering attack surface management, hardening and remediation, and extended detection and response to the full range of IoT, OT, and network-connected devices—spanning both new and legacy devices.

“We are excited to partner with CyberKnight which has a strong presence in the Middle East and will play a key role in helping us to expand our international sales channels and xIoT security and service offerings throughout this important economic region,” said Chris Rouland, CEO of Phosphorus. “This region is growing rapidly and many modern cities are incorporating ‘smart’ technologies and infrastructure in novel and exciting ways. However, anything that is smart is vulnerable to security threats, and we will be working closely with CyberKnight to make sure all private and public organisations throughout the region have full access to the most advanced xIoT security solution and platform in the world today.”

“Due to an onslaught of ransomware and other targeted attacks affecting xIoT devices – especially in the transportation and oil and gas sectors – our customers are looking for solutions that will not only identify IoT and OT devices, but will finally remediate them while providing extended detect and response capabilities,” said Avinash Advani, the Founder, and CEO at CyberKnight. “Our partnership with Phosphorus as our newest vendor will enable us to help our customers address a massive and expanding gap in their attack surface by finding, fixing, and constantly monitoring their IoT, OT, and IIoT devices. We are very excited about working with them to further support our Middle East customers across the region.”

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