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Veeam Intros New Competency Program for VADs and Cloud and Service Provider Partners

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Veeam Software has enhanced its ProPartner Network strategy with the launch of the Veeam Competency Program for Veeam Value-Added Resellers (VVARs) and Veeam Cloud & Service Provider (VCSP) partners. The new program provides dedicated expertise and resources to support customers and fellow partners using the recently launched Veeam Data Platform, a single platform delivering more advanced data security, recovery, and hybrid cloud capabilities with Veeam Backup and Replication (VBR) v12 as the foundation.

Program alumni will be recognized with Veeam credentials for their technical and go-to-market offerings that help differentiate their portfolio in the market. Modern Data Protection requires a customized approach to effectively support business continuity. This is especially true with the combination of rising data complexity across different systems and the risks posed by cyber threats.

The Veeam Data Protection Trends Report 2023 found that 55% of global organizations are focused on improving the reliability and success of backups to meet their internal Recovery Point Objective (RPO), Recovery Time Objective (RTO) and Service Level Agreement (SLA) needs. Companies are often lacking the necessary in-house skills and resources to optimize their existing IT strategy. An ecosystem of certified partners fills that gap, and the Veeam Competency Program connects the right skills for the specific demands of both customers and fellow partners.

“Our success is built upon working closely with our partners to provide customers with the best protection and recovery for their data,” said Larissa Crandall, Vice President of Global Channel and Alliances at Veeam. “We bring unsurpassed innovation and combine that with the expertise of our partners to offer customers a perfectly matched solution for their needs. As a 100% channel-driven organization, Veeam is committed to ensuring our partners have access to the most valuable resources and training to deliver first-rate outcomes for customers. That’s why these new program enhancements have been designed in collaboration with our partners to expand their capabilities in a way that enables them to tap into the potential of the total addressable market.”

The Veeam Competency Program initiative aims to build “ProPartner Competency” through a high-value partner network across the globe. The program is designed in a simple but robust way: eligible VVARs and VCSP partners that have developed first-class solutions can apply to have their use case-specific offering audited by Veeam. Every go-to-market and technical competency achieved will be rewarded with a verified Veeam badge. This new data protection proficiency level will be highlighted by a premium placement on the Veeam ProPartner Directory on Veeam.com, a partner list facilitating the process for customers looking for a suitable IT business partner.

VVAR competency categories include:

  • Ransomware and Disaster Recovery Competencies: Enable partners to help organizations implement transparent and actionable Backup as a Service and Disaster Recovery as a Service strategy for detecting suspicious activities, protecting data with immutable backup options, and rapidly recovering backup data.
  • Public Cloud Protection Competency: Nurtures a strong understanding of the cloud-native backup solutions market and customer challenges. A qualified VVAR is able to represent the public cloud Backup as a Service capability supported by all Veeam cloud-native backup solutions and deploy the adequate solution for the customer.
  • Microsoft 365 Protection Competency: Understands that Microsoft’s responsibility ends at application uptime, leaving the customer responsible for data loss avoidance. The trained VVAR supports the customer to protect against the risk of losing access and control over their most critical processes with Veeam Backup for Microsoft 365.
  • Container Protection Competency: Warrants that a VVAR can implement the protection and mobility of customers’ containerized workloads and help future-proof their customers’ cloud-native strategy through knowledge development supported by Kasten by Veeam.

VCSP Customer Ready competencies recognize partners that provide Veeam-powered “as a service” solutions to customers. VCSP Reseller Ready competencies connect service providers with VVAR partners who are looking to resell cloud services. Existing VCSP competency categories include:

  • Off-site Backup
  • Disaster Recovery as a Service
  • Backup as a Service (BaaS) for Microsoft 365
  • Managed Service Provider (MSP) Backup (Reseller Ready only)

Today, Veeam is announcing new VCSP competencies, available for both Customer Ready and Reseller Ready partners:

  • Backup as a Service (BaaS) for Amazon Web Services (AWS)
  • Backup as a Service (BaaS) for Microsoft Azure

The Veeam ProPartner Network is a global ecosystem of partners that work directly and indirectly with one another to build, market, and sell Veeam’s on-premises, off-site, and cloud consumption models. VVAR and VCSP partners have access to customized programs, tools, and resources designed to enable them to become more profitable and drive growth according to their business models and objectives.

Channel Talk

Check Point Software Launches New MSSP Portal for Partners

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Check Point has unveiled its innovative Portal designed for both managed security service providers (MSSPs) and distributors. This platform significantly simplifies service delivery and enhances the ease of doing business with Check Point. According to Canalys, the global MSSP market is projected to grow by 14.2% annually, driven by increasing cyber threats and the need for specialized security services.

However, MSSPs and channel partners today face a range of challenges—from efficiently scaling their services, managing multiple customers across disparate security solutions, ensuring compliance with evolving industry regulations, to balancing operational costs with profitability. The Check Point MSSP Portal offers a powerful solution to overcome these hurdles, enhancing security and streamlining operations.

Francisco Criado, Check Point’s VP of Global Partner Ecosystem Organization, said, “Our new Portal is here to make life easier for our valued partners, enhancing efficiency and driving business growth. We are deeply committed to our partner ecosystem, and this Portal stands as a testament to our dedication, serving as a powerful ally in the fight against cybersecurity threats.”

At the core of these advancements is a meticulously designed, user-centric Portal that enables effortless onboarding of partners—a process that previously took as long as a week and now takes only two minutes. This efficiency not only saves time but also reduces operational costs for MSSPs. The Portal seamlessly integrates MSSPs into the Check Point Infinity Platform, marking a significant achievement in Check Point’s MSSP program and transforming business operations.

The Check Point MSSP Portal is not just about enhancing operational efficiency; it’s about transforming the way MSSPs engage with technology, manage services, and ultimately, how they meet the evolving security needs of their clients. It features a range of enhancements including:

  1. Effortless Onboarding: New capabilities empower distributors to onboard MSSPs with the click of a button
  2. Diverse Security Portfolio: Effortlessly deploy an array of services in minutes, such as endpoint, email, mobile, SASE, and cloud
  3. Profitability with Minimal Risk: Flexible billing, predictable revenue, no long-term commitments, or upfront investment
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Channel Talk

Kaspersky Partners with Al-Falak in Saudi Arabia

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Kaspersky has appointed Al-Falak Electronic Equipment & Supplies as its distribution partner for the full Kaspersky consumer portfolio in Saudi Arabia. The agreement which was officiated this year means that Al-Falak can sell Kaspersky award-winning solutions, designed to ensure full protection against all cyber threats. These products include Kaspersky Standard, Kaspersky Plus and Kaspersky Premium. Alongside these products, the portfolio also includes tools such as the digital parenting assistant, Kaspersky Safe Kids, and Kaspersky Password Manager, designed to conveniently store sensitive data.

“Our partnership sets an important cybersecurity standard for the region, in line with Al-Falak’s forward-thinking approach. Kaspersky is proud to contribute its global knowledge towards empowering users to safely navigate the increasingly digital world. Our joint efforts are a clear step towards a cyber-resilient future for Saudi Arabia,” explained Seifallah Jedidi, Head of Consumer Channel, META, at Kaspersky.

Anthony Fernandes Business Unit Head at Al-Falak said, “We are thrilled to partner with Kaspersky to bring their world-class cybersecurity solutions to our customers. This agreement aligns with our commitment to providing top-tier technology products that meet the evolving needs of consumers and small businesses. Kaspersky’s innovative security solutions will enhance our portfolio and help our customers protect their digital lives with confidence.”

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Channel Talk

AmiViz and BitSight Join Forces to Elevate Middle East Risk Management

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AmiViz has partnered with Bitsight, a leading provider of cyber risk management solutions. This collaboration marks a significant step forward in bolstering cybersecurity capabilities across the region and facilitating Bitsight’s expansion efforts in the Middle East.

The partnership between AmiViz and Bitsight will enhance the cybersecurity landscape in the Middle East by introducing state-of-the-art solutions designed to tackle the evolving cyber threats confronting regional organizations. With both companies committed to improving cybersecurity awareness and resilience, they are set to pave the way for a safer and more secure digital environment in the region.

Commenting on the partnership with Bitsight, Ilyas Mohammed, COO at AmiViz said, “Our decision to onboard Bitsight demonstrates our commitment towards the evolution of the cybersecurity landscape in the Middle East. As organizations grapple with increasingly sophisticated cyber threats, the partnership between these two industry leaders promises to deliver enhanced value by equipping organizations with the tools and insights needed to effectively manage cyber risks and safeguard their digital assets in an ever-evolving threat landscape.”

Bitsight’s solutions can proactively assess and manage their cyber risk exposure and provide organizations with actionable intelligence to optimize their security investments, streamline vendor risk management processes, and enhance cyber resilience. With a focus on continuous monitoring and data-driven insights, Bitsight empowers organizations to make informed decisions and stay ahead of emerging cyber threats.

The Middle East has often been an attractive target for cyber-attacks, and this partnership will empower companies to address vulnerabilities and protect their digital assets proactively. By combining AmiViz’s deep understanding of the regional market dynamics with Bitsight’s cutting-edge technology and global expertise, the partnership will offer next-generation cybersecurity solutions tailored to the unique challenges and requirements of Middle Eastern organizations.

“We are proud to partner with AmiViz to transform the cyber risk management landscape in the Middle East,” said Xavier Artiguebieille, Senior Vice President, EMEA Sales at Bitsight. “Our combined efforts will equip organizations with the critical tools and intelligence needed to navigate and mitigate the complexities of modern cyber threats, enhancing their overall security and resilience.”

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